Michelob ULTRA Organic Seltzer Built a Bar Inside a Sand Bunker at HYPEGOLF Miami

in an effort to de-stigmatize the rigid game of golf and keep it more real, beverage brand Michelob ULTRA Organic Seltzer wanted to liven things up at our inaugural HYPEGOLF Invitational in Miami Beach, Florida last week. One way they did this was by building a full size, attended, fully functioning drinks bar on the course... inside of hole 13's sand bunker.For the golfers and guests who attended, Hole 13 was essentially a real-life mirage. Michelob ULTRA Organic Seltzer kept players refreshed ...